The Estate Wedge: A New Way to Build Value
Richard Poulin reveals the "estate wedge" strategy Advisors have been missing all along - with practical tips on how to implement.
July 2021
Advisors looking to expand their business and bring meaningful, value-add solutions to their clients should look to the “estate wedge” strategy, according to Richard Poulin, Director, Intermediary Distribution, Niagara, who outlines how to make this a reality by building awareness and taking a targeted approach to client segmentation.
Playing offense and defense
Business growth for Advisors isn’t just about prospecting, or playing offense, particularly in this socially-distanced environment. It’s also about digging deeper with existing clients and enriching your relationships, or in other words, defense. An “estate wedge” is a simple estate planning strategy that allows you to accomplish both from within your practice – adding tremendous value to your toolbox.
How does it work? As a sleeve within a non-registered account, it’s similar to a cash wedge – which is used as a means for drawing income during retirement – in the sense that it allows clients to park assets. But the end result for an estate wedge is ultimately different, as assets are allocated to segregated (seg) funds to help achieve estate goals, and protect against potentially compromising scenarios such as cognitive decline. Seg funds – which mitigate downside risk by providing a hard floor on investment returns regardless of market environment – offer up several estate planning benefits for your clients, including by-passing a long and expensive probate process, multiple settlement options and the quick and private distribution of assets to named beneficiaries.
At the same time, here’s what it boils down to for your business:
- Generate referrals
- Gather new assets
- Increase revenue
- Strengthen relationships
Opening the door to opportunities
I’ve worked with many successful Advisors who feel a fiduciary duty to put all the planning options on the table so clients can make a smart, educated decision. An estate wedge is one of these options, and being the first to inform them about its potential value to their personal estate goes a long way to establishing – and engendering – trust for the long-term. For instance, aging clients taking advantage of this preparative strategy are able to name beneficiaries while they are still of sound mind, which offers significant value-add, since powers of attorney (POA) are unable to do so due to a conflict of interest. However, with the estate wedge, a POA can easily direct assets such as home sale proceeds from an elderly parent into an existing seg fund contract to help achieve estate planning objectives.
7 client benefits to highlight in conversations:
- Quick payouts to beneficiaries
- Assets remain liquid and within control of the contract owner
- No probate process following the death of annuitant
- Distribution of assets remain private (not subject to will)
- Planning to protect against negative effects of cognitive decline
- Various payout options to meet estate goals (lump sum and/or installments)
- Reduction of assets that flow to the estate, lowering overall settlement costs
Aside from those clients aged 70-90 who would clearly benefit from estate planning strategies, there’s also an untapped referral stream to explore through the pre-retirees in your book. Think about those clients who are beneficiaries and executors of their parents’ estate, or POA. Perhaps their parents live in a different city, don’t have a financial Advisor of their own, or have assets scattered among many different financial institutions. Not only would you make your existing clients’ lives easier by streamlining the estate settlement process through someone they trust – thereby deepening the relationship – you’d also benefit from a referral to the older generation, bringing more assets and revenue into your business. It’s an effective strategy that works seamlessly through the organic mining of your book. Simply integrating the question, “do you expect to receive an inheritance?” into a regular financial plan update unlocks the door to new possibilities.
Steps to easily implement an estate wedge strategy:
- Segment your book: Separate between those clients who require estate planning services now versus the beneficiaries, executors, or POAs, of a will (a potential new referral source). The former group generally falls in the 70 to 90 age-range, while the latter is typically between 50 to 65 years old. This will help to establish a more targeted approach and a disciplined process going forward.
- Go on a fact-finding mission:
For annuitants, dig deeper and take the time to review aspects of their estate plan, and ask specific questions: (Pro Tip: consider elderly widowed clients as a starting point) Who is the executor of your will? Who are your beneficiaries and what settlement options make the most sense for them? Are there any health concerns, and do you have a POA in place? If so, who have you entrusted? Once these questions are answered, you can look to align their portfolios to better achieve their estate planning goals, and ensure their assets are transferred to the next generation as quickly, cleanly and privately as possible. For the younger demographic, get a sense of what their financial acumen is: Have your parents made a plan for you to easily access their assets? Do you have any experience with executing a will?
- Maximize the opportunities: For example, a client who has given you a referral to an aged and widowed parent with $750,000 in assets could translate into $75,000 in revenue over 10 years – and immeasurable value-add to your existing relationship through a simplified estate settlement process.
Choosing the right structure for your client
Ideally, as a starting point, an estate wedge should comprise of anywhere between 20%-50% (or more) of an overall client portfolio and potentially increase over time as a client ages, to minimize assets subject to the probate process. As a next step, Advisors should consider asking the annuitant how much they want to pay out, and to how many beneficiaries.
Client Portfolio
If, for example, a client has $1 million in a non-registered account, and three beneficiaries, the question to pose is: how much would you like them to receive and how soon? If they want to give $100,000 within two weeks of the annuitant’s death, that translates into a 30% estate wedge within the overall portfolio. Some clients may choose a lump sum payout option, while others may opt for installments paid out over a specific duration (annuity settlement), or even select a combination of the two. Either way, these funds will remain liquid, within the control of the contract owner, and continue to grow steadily, with investment strategies ranging from 100% fixed income to 100% equity.
To minimize taxes when implementing the estate wedge, consider moving client assets that are close to their Adjusted Cost Base (ACB), or proceeds from regular year-end tax-loss selling initiatives. It may also be a question of diverting excess Registered Retirement Income Funds (RRIF) payments, consolidating maturing GICs, or even proceeds from the sale of a home or cottage, into an estate wedge.
BMO Guaranteed Investment Funds (GIFs) feature additional advantages, including competitive, “mutual fund pricing” – making it possible for clients to avoid overpaying for insurance in their latter years. On top of this, they can leverage different guarantee levels depending on their risk tolerance to suit unique needs. There are also actively managed balanced and income options, which remove the burden of rebalancing decisions at a time when many clients prefer to have their portfolio run on autopilot.
Winning the long game
In the current environment, where a traditional breakfast seminar or a face-to-face meeting are few and far between, now is as good a time as ever to start looking at the gaps in client portfolios and ask the questions that matter most. Through a simple, targeted approach, implementing an estate wedge strategy in your practice could go a long way to securing client goals and bringing them peace of mind in their golden years. At the same time, it provides a golden opportunity for you to grow your business, continue to add value for clients – and maintain deep, lasting relationships.
For more innovative ideas to enhance your practice, and build a robust portfolio, contact your BMO Global Asset Management Regional Sales Representative.
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